Settings

Top Header light
Top Header Dark
Header Gradient
Banner Dark

Gradient-colors

Flat-colors

Jobs

  1. Home
  2. Categories
  3. Jobs
New
user

Brand Manager
Login to apply Save

Job Description

Marketing of Company products, oversee promotion of Blue Tringle Cement (BTC) brand and ensure achievement of commercial objectives.

 

Responsibilities

  • Develop and execute marketing strategy for BTC brand to achieve commercial objectives.
  • Develop marketing budgets, expenditures, research and development appropriations and profit-loss projections.
  • Formulate marketing strategies for company product, developing and managing company's advertising campaigns.
  • Gather market intelligence to gain a clear understanding of consumer insights and initiate new marketing programs. 
  • Improve product knowledge and brand awareness through coordination and implementation of planned marketing activities such as fundi seminars, bill boards, road shows and exhibitions.
  • Monitor point of sales at retail outlets and develop strategies to improve brand visibility.
  • Planning and coordination of marketing activities such as conferences, seminars, receptions and exhibitions.
  • Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and DVDs.

 

Skills and Qualifications

  • Degree in business related studies
  • Diploma in Sales/Marketing 
  • MBA is an added advantage
  • At least three  years’ experience in sales and marketing of fast moving consumer goods
  • Marketing and sales skills
  • Excellent negotiation and communication skills.
  • Extensive knowledge of the cement industry
  • Strong analytical skills.
  • Unquestionable integrity 

 

Job Details

Level : Management level
Industry : Marketing / Advertising / Sales
Salary : Ksh 150,000 - 200,000
Experience : 3 Years
Applications : 73
Locality : Nairobi, Kenya
Eligibility : Bachelor
Company : Kaziweza limite...
Job ID : #296
Posted By Kaziweza limite... / 13 Apr 2021
Facebook Linkedin Twitter

Related Jobs